Get your own Top Level Domains! (Brussels)

So far, Top Level Domains were either national (.be, .fr, etc.) or generic (.com, .net, .org, etc) and were managed by a registry. As a private company or a public body, you only had access to the second level (for example myname.com or mytrademark.fr.

This will all change!

Starting in January, 2012, and for a limited period of three months, the international organization in charge of domain names (ICANN) will allow a limited number of companies and public bodies to register their own personal gTLD and manage it.

Nearly any term, in any language, could become a valid new personal gTLD: not only trademarks, but also most generic terms, as well as geographical terms.

This is a not-to-be-missed opportunity: it will start on January, 12, 2012 and it will end on April, 12, 2012. The next slot in not expected before 5 to 10 years.